Pay per call companies are lead-generating marketing organizations that are hired by advertisers to increase their incoming calls from customers. Pay per call companies can also be called cost-per-action marketers or performance marketers. The popularity of smartphones has helped pay per call companies flourish. Customers who use their smartphone to access the internet to search for information about their purchases are more likely to press a button to make a call to the advertiser. Click to call advertising is more effective than typing in their details on an online form that can take days to get a reply. These businesses can benefit enormously from the pay per call model, which bridges that gap. These businesses can use pay per call to buy inbound calls from customers.
Pay per call allows businesses to connect with customers by using a combination of billing, advertising and performance marketing. Consumers will call your business to discuss a deal or gain a new customer. Pay-per-call lead generation is designed to capitalize on this opportunity and place your business in a position where customers can call you to get their business. All businesses can benefit from our pay-per-call program. We can create a single campaign that is focused on your business, or multiple campaigns with different goals to reach a larger audience. We can help you achieve your business goals, no matter what they may be.
Pay per call (or PPCall) is similar to other lead generation methods. It allows advertisers and affiliates to receive qualified calls from customers, connect with them, and then pay per call. Pay per call advertising is generally more expensive than traditional advertising methods that require upfront payment. This is because the company pays only for performance. Pay per call advertising generates more quality leads than traditional ads campaigns, which results in a higher return on investment (ROI), and justifies the higher pricing paid to the company. Pay per call simply means that a business pays to receive an inbound call from a potential customer.
Pay per call is a direct way to connect businesses with customers who need them – real people looking for a solution to a problem right now. While there are many similarities between pay per call marketing and other forms of online marketing, some tactics and strategies used to generate calls in pay per contact marketing can be different. Performance marketing is more complex because of multiple stakeholders, platforms and networks. Pay per call generally involves three parties: the buyer, the caller and the lead generation company.
Below is the typical lead generation company process:
Without a buyer to send your traffic and pay for those inbound calls you generate; you don’t have a pay per call business. This buyer can be a single dentist, a cleaning company, plumber, electrician, lawyer, or dozens of offices in many industries. The use of call routing and tracking software makes scaling up from one to hundreds, or even thousands of call buyers, much easier. You can find customers with high buyer-intent by using keyword-based targeting and search traffic.
Search engines provide customers with a way to find solutions quickly and easily. This makes search traffic the most valuable type of traffic for pay per call campaigns. Top Gun Leads is focused on organic lead generation traffic. Although it takes more time, this is a cost-effective lead generation strategy that will continue to generate traffic. This form of pay-for-performance, lead generation eliminates the risk of paying monthly SEO retainers or participating in paid advertising programs.
The best investment and the most reliable with the greatest return is organic search. Ranking your website at the top of relevant search results will allow you to attract traffic without paying per click. Websites are optimized to appear on the first page below the ads. Conversion design combined with compelling and relevant copy will encourage visitors to take action. A variety of lead sources can be used to generate phone leads, including branded web 2.0 properties and GMP listings. Each lead is identified as someone who might be interested in your services or would benefit from them.
1) Free lead generation proposal.
We offer a free consultation to determine your exact lead generation needs. Based on that discussion we will prepare a lead generation proposal We will determine the parameters of a qualified lead and the cost of that lead. No deposit is needed.
Once you agree to the terms and conditions, then you will need to fund your account for future calls. That funding is set at a minimum of 4x the lead cost.
2) We create a custom built lead generation program
We create a Lead conversion based website customized for you business and then actively promote it on the top search engines and local directories. Targeting the top keywords for your products and services, focusing on driving new qualified leads to your business
3) Get Leads and Track Results Immediately
You’ll start receiving local customer leads by both phone and email if requested.
4) Turn leads into Customers and Make Changes Anytime
All calls are forwarded to the phone number and email you supply. When you add new products or services, or are ready to target a new geographical area, simply call us and we will adjust your lead generation program accordingly.
Remember that you will have control over all of your incoming leads and will be the only business that we are sending leads to for your business/niche/or established keywords. Your success will be in turning those hot leads to your customer or client.
Chatbots can be a cost effective way for customers to reach you, depending on their vertical. Chatbots are a quick and easy way to communicate with customers in home service industries. Customers need quick answers about pricing, availability, service areas, and request for quotes. These can be set up on your website or on our lead generation website that promotes your business services.
Pay per call local lead generation is our specialty. Helping others grow their businesses has become an unexpected passion. We have worked with many businesses, small, medium and large, in many verticals. Get started with our low-cost, pay per call lead generation program.
Pay per call Local Leads Generation Marketing Top Gun Marketing is a leader in pay per call local lead generation. With clients all across the United States, we specialize in driving leads to small and medium sized businesses in service industries. Pay per call lead generation is when an advertiser buys incoming calls from potential customers and only pays when they actually receive a call. This type of pay for performance lead generation ensures that their advertising dollars are only spent when there is an actual opportunity to do business. Because this is pay per call, and not pay per lead, the advertiser also doesn’t have to worry about checking email for leads because they are only paying for live calls to their business. When a potential customer emails from a website or online lead generator, they know they may have to wait for a response. When that opportunity comes in on the phone, they are usually much closer to the point of purchase and are looking to speak with someone immediately. Why businesses choose Top Gun Marketing for their lead generation: We only charge for real calls. We don’t charge for telemarketers, and repeat calls. We offer exclusive territories. We won’t sell the same lead to your competition like other lead generation services. At Top Gun Marketing, you aren’t just a number. Because we work with only one business exclusively in an area, we build long term relationships. If you’re interested in learning more about our pay per call program for your business and how you can lock out your competition, call us at 603-458-5223